The New Collection

Primrose1978

The same flower, in different soil.

Discover the Collection→
As Seen In
Khamsa Madame Arabia Soigné Middle East
THE STORY

Primrose 1978

Anju was born in India in 1958. In 1978, at the age of twenty, she married and moved to London to begin a new life. She brought her roots with her: the emerald greens, ruby reds and saffron golds of home.

London became home one walk at a time: along the Thames, through the glasshouses at Kew, and up Primrose Hill, where the whole city lies below. The primrose grows wild in both of her countries and is one of the first flowers to bloom each year, often before the cold has passed. Like Anju, it puts down roots in new soil and flourishes.

Primrose 1978 tells her story in pairs of stones: the warm colours of India beside the cool blues of England, each more beautiful for the other.

Primrose 1978 campaign

Discover the Collection→

Primrose 1978 campaign
Primrose Bloom Aquamarine Drop Earrings
Primrose Bloom Aquamarine Drop Earrings 18K White or Yellow Gold $6,500
Twin Sky Aquamarine Ring
Twin Sky Aquamarine Ring 18K White Gold $6,300
Marigold cocktail rings
THE INAUGURAL COLLECTION

Marigold 1958

A debut that signals the arrival of a quietly confident new voice in the world of precious stones and considered design.

The name is drawn from the year of our founder's mother's birth — the woman who is the heart and inspiration behind the house itself.

Each piece draws on coloured stones of exceptional provenance, set in designs that are architectural without being cold, and feminine without being fragile.

The Collections

Featured Pieces


The House

A Gemstone-Led Vision.

Anjus Fine Jewellery is built on a single conviction — that a piece should be conceived around the stone itself. Its colour, its provenance, its character set the terms for everything that follows.

Founder Anah Shaikh brings a sensibility shaped at the intersection of art, rarity and value — trained in the auction rooms of Sotheby's and Christie's in London, now finding its expression in the world.

Our Founder's Story→

Loose coloured gemstones
In Their Words

From Our Clients


What keeps me coming back to Anjus is trust… I love that their designs are unique without being flashy. They have a subtlety and lightness to them, but still so much character.

★★★★★

Sadaf Diwan

Verified Google review

Anah took the time to understand exactly what we wanted and turn it into something even more beautiful than we imagined. The final ring is absolutely stunning and truly one of a kind.

★★★★★

Ahmed Khalifa

Verified Google review

Anah somehow understood exactly what I couldn’t put into words. The final ring feels completely me, timeless, personal, and everything I wanted.

★★★★★

Dareen Hussein

Verified Google review

Anah and her team were simply exceptional. Their knowledge, passion and craftsmanship are truly extraordinary.

★★★★★

Sheetal Patel

Verified Google review

From the exquisite craftsmanship to the incredible attention to detail, every element feels so thoughtfully created.

★★★★★

Mariya Amiwala

Verified Google review

The beauty, warmth and love of the family is shown and reflected on every piece… Cannot recommend Anjus enough if you want a unique piece that will last generations.

★★★★★

Elahe Hosseinzadeh

Verified Google review

The New Collection

Primrose1978

The same flower, in different soil.

Discover the Collection→
As Seen In
Khamsa Madame Arabia Soigné Middle East
Primrose 1978 campaign THE STORY

Primrose 1978

Anju was born in India in 1958. In 1978, at the age of twenty, she married and moved to London to begin a new life. She brought her roots with her: the emerald greens, ruby reds and saffron golds of home.

London became home one walk at a time: along the Thames, through the glasshouses at Kew, and up Primrose Hill, where the whole city lies below. The primrose grows wild in both of her countries and is one of the first flowers to bloom each year, often before the cold has passed. Like Anju, it puts down roots in new soil and flourishes.

Primrose 1978 tells her story in pairs of stones: the warm colours of India beside the cool blues of England, each more beautiful for the other.

Discover the Collection→

Marigold cocktail rings THE INAUGURAL COLLECTION

Marigold 1958

A debut that signals the arrival of a quietly confident new voice in the world of precious stones and considered design.

The name is drawn from the year of our founder's mother's birth — the woman who is the heart and inspiration behind the house itself.

Each piece draws on coloured stones of exceptional provenance, set in designs that are architectural without being cold, and feminine without being fragile.

Explore Marigold 1958→

Loose coloured gemstones The House

A Gemstone-Led Vision.

Anjus Fine Jewellery is built on a single conviction — that a piece should be conceived around the stone itself. Its colour, its provenance, its character set the terms for everything that follows.

Founder Anah Shaikh brings a sensibility shaped at the intersection of art, rarity and value — trained in the auction rooms of Sotheby's and Christie's in London, now finding its expression in the world.

In Their Words

From Our Clients


What keeps me coming back to Anjus is trust… I love that their designs are unique without being flashy. They have a subtlety and lightness to them, but still so much character.

★★★★★

Sadaf Diwan

Verified Google review

Anah took the time to understand exactly what we wanted and turn it into something even more beautiful than we imagined. The final ring is absolutely stunning and truly one of a kind.

★★★★★

Ahmed Khalifa

Verified Google review

Anah somehow understood exactly what I couldn’t put into words. The final ring feels completely me, timeless, personal, and everything I wanted.

★★★★★

Dareen Hussein

Verified Google review

Anah and her team were simply exceptional. Their knowledge, passion and craftsmanship are truly extraordinary.

★★★★★

Sheetal Patel

Verified Google review

From the exquisite craftsmanship to the incredible attention to detail, every element feels so thoughtfully created.

★★★★★

Mariya Amiwala

Verified Google review

The beauty, warmth and love of the family is shown and reflected on every piece… Cannot recommend Anjus enough if you want a unique piece that will last generations.

★★★★★

Elahe Hosseinzadeh

Verified Google review

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